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甘宁
北京,海淀区,羊坊店路9号京门大厦三段十层
邮政编码:100038
联系电话: ***
E-mail:
个人概况
性别: 男年龄:25岁户口:安徽合肥
籍贯:湖北武汉 政治面貌:党员婚姻状况:未婚毕业院校:中国科学技术大学专业:传播学
求职意向
数字电视行业市场销售相关岗位。
工作经历
2006.7 至今中国中央电视台——中央数字电视传媒有限公司|总经理办公室|策略研究员
中央数字电视传媒有限公司是中央电视台全资直属机构,业务方向为中国数字电视运营,目前其主要产品为41个数字付费频道以及互动视频点播的集成内容。
本人在该公司的职业经历如下:
负责总公司及旗下内容和技术两分公司的经营数据统计,并进行战略分
析。
2008.3——2008.5市场运营中心|资讯主管
负责各项数字电视市场咨询项目的执行以及市场环境监测。
2007年底被评为CCTV-2007年度先进工作者
2007.8——2008.3市场运营中心|品牌推广专员
负责维系公司与上游频道商及下游网络运营商之间的信息沟通,参与公司各项展会、新闻发布会的布置,撰写新闻通稿及行业报告;负责中国电视网的内容建设。
2007.4——2007.8市场运营中心|市场专员
参与公司对地网的产品培训会工作,同时对地方市场环境进行调研分析。
2006.7——2007.4市场运营中心|市场调研助理、专员
管理中央节目平台用户数据库,统计分析各项市场数据,撰写数字电视
行业研究报告。
工作期间在数字电视业务拓展的理论研究上,有较深的涉入:
利用业务时间撰写了书稿——《新媒体格局下的数字电视业务拓展研
究》,全书40万字,后拆分为三本书,即将在清华大学出版社出版。
在《电视研究》等杂志上发表了数篇数字电视理论论文。
撰写了4份付费报告,目录请见中国电视网。
2005.6-2005.9新华通讯社 | 北京新闻研究所 | 实习生 2008.5至今总经理办公室|市场策略研究员
作为实习生在新华社接受新闻理论研究以及新闻稿撰写的实践锻炼,在《对外大传播》、《新闻业务》杂志上发表理论研究论文数篇。
2005.3-2005.6安徽省政府 | 政策研究所 | 兼职研究员
在校期间,兼职在安徽省政府政策研究室工作,参与构建“合肥科技城”政策体系项目。
2004.2-2005.3上海华硕(ASUS)| 销售部 | 兼职销售助理
作为华硕合肥地区销售助理,帮助销售经理进行市场调研、当地媒体宣
传以及组织校园促销活动,并承担华硕集团在当地进行校园巡讲会的前期筹
备工作。
教育背景
2002.9-2006.7中国科学技术大学科技传播专业文学士学位
1999.9-2002.6武汉华师大一附中高中
外语与计算机能力
[1] 流利英语:六级(CET-6)优秀,托福(TOFEL)613分,得分率为91%;口语及写作较为流畅,阅读能力偏强。
[2] 熟练使用计算机:专业使用OFFICE以及统计分析软件SPSS和经济预测软件Eviews。在校表现
大学
[1] 成绩:中等,曾获“中国科学技术大学二〇〇四年度优秀学生奖学金”。
[2] 学生工作:积极活跃,历任校书画协会负责人、芳草社宣传部长、系学生会副主席及《阳光科大》报社社长等职,获得“中国科学技术大学二〇〇四年度优秀学生干部”称号。
个人爱好
运动:游泳;休闲:听音乐,阅读散文、小说,练习书法,初中曾获武汉市书法一等奖。社交:PARTY、各类俱乐部,如杀人游戏俱乐部;游戏:益智竞技类。
自我评价
工作勤奋踏实,学习能力和适应能力很强,并有志于在广电行业进一步发展。
NING GAN
Add: Floor 10, block C,jingmen Mansion,No.9,Yangfangdian Road,Haidian District, Beijing, China, 100038
Mobile: ***
E-mail:
Personal Overview
Gender: maleDegree: B.A.Date of Birth: July, 1984
Profeional Objective
Seeking a sales/marketing related position in the DTV industry.Work Experience
2006.7 – present
2005.6 – 2005.9Marketing Consultant | General Manager Office| CCTV—China DTV Media Inc., Ltd.China DTV Media Inc., Ltd.(CDM)is a pay TV broadcasting platform invested by China CentralTelevision(CCTV).It is China’s first pay TV operator, engaged in the integration and the sale of digitalpay channels nation-wide.Promotion and Key responsibilities: 2008.5——presentMarketing Consultant | General Manager Office 2008.3——2008.5Information Supervisor| Marketing Center Be responsible for the implementation of digital TV market consulting projects. By the end of 2007 I was awarded as “ CCTV-outstanding worker of 2007”. 2007.8——2008.3Advertising Executive | Marketing Center For work need, I was transferred to Advertizing Department, responsible for maintaining CDM’srelationship with CCTV, local TV stations and other media agencies, in the mean time I was alsoresponsible for the news writing. 2007.4——2007.8Market Research Analyst | Marketing Center Be in charge of the DTV industry market research and data analysis for the company, and report to thegeneral manager. 2006.7——2007.4Market Research Aistant | Marketing Center Statistically analyze the information of DTV users nation-wide, such as the rate of pay TV subscription, subscribers’ viewing features, and implement the field research, maintain the subscriber database.Consulting Project Examples: The consulting project ofHyundai Home Shopping Network(Korea)Hyundai home shopping group planned to start a shopping DTV channel in China to sell Koreanproducts.To meet the client’s need, I conducted the market research and designed the busine scheme.In the project, I was responsible for project negotiations and the final report writing. The survey of digital pay-TV users in the city of Ningbo In a period of time, CCTV’s digital pay-TV subscription rate had reduced rapidly in Ningbo city.Thecompany needed to know the cause and find the solution, so I was aigned to conduct the survey ofNingbo.In this project, I designed the questionnaire, commiioned the telephone interview job toCCTV PUBLIC(anther CCTV firm), statistically analyzed the results, and wrote the final report. Writing industry research report Opportunities for DTV Under the New Media EnvironmentBy collecting information through books, periodicals, Internet, and field surveys, I finished the reportwith other 2 team members.Recently the report will be divided into three books to publish.Intern | Beijing News Research Department | Xinhua News Agency
Be in charge of writing “Nei Can”(A kind of propositional paper of policy ,which is turned in to the chief
executive of Xinhua News Agency.), and aist to do news research.During the time there, I published 3
articles in those magazines: TV Research, International Communication, News Practice.2005.3 – 2005.6Part-time Analyst |Research Department |the Government of Anhui Province
Aist in the research of the policy designing of the “Hefei Technology City” project.2004.2 – 2005.3Market Aistant | Market Department | ASUS(shanghai)
Help the ASUS(a renowned IT company)sales manager boost the market of Hefei City, and led the
students’ organization of ASUS-Campus in Hefei.Education
2002.9 – 2006.7University of Science & Technology of China
B.A.in Ma Communication
2003.9 – 2005.7University of Science & Technology of China
B.E.in Applied Computer Science
Data Analysis Abilities
Academic training through the course of Statistics in Communication Research on campus. Econometrics training program in the People's University of China for 3 months. Strong analyzing skills using software SPSS and Eviews. Familiar with office software such as Microsoft Excel, Powerpoint.Language Skill
Excellent spoken and written English: TOFEL613/677CET-685/100
Elementary German: no certificates.School Performance
University
Results: Partial Medium, won the prize of 2004 Outstanding Student scholarship of USTC.Student Work: Active, won the prize of 2004 Outstanding Student Cadre of USTC
2004.5—2005.4Head of Sunny USTC, Student Newspaper on campus.2004.2---2004.5Director of the Propagandizing Department of Student Union of STCP.2003.4---2004.2Principal of Students’ Calligraphy Aociation
2003.4—2004.2Director of the.Propagandizing Department of Fangcao Aociation of USTC.Interest
Practicing calligraphy,once won a first prize in the calligraphy competition in Wuhan City.Recreation: Swimming, playing badminton and table tennis , listening to music or joining a party.