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一、高职国贸专业开设创业实践课程的必要性
First, the neceity of vocational international trade profeional courses in busine practice
1.高职学生成才的需要。由于高职学生的文化基础普遍较差,相当一部分高职学生学习目的不明确,学习动力缺乏,学习兴趣不浓,厌学现象严重。同时,他们的人生观和世界观正处于自我觉醒、自我确立的阶段,思想格外活跃,观念容易改变。通过让学生直接接触创业实践课程,亲身体会到企业与企业、人才与人才之间激烈竞争的现实,可以使他们切身感受到专业知识、技能在企业的生产经营中所发挥的巨大作用,充分体验到企业的竞争压力与职业责任,清醒认识到没有一技之长的高职学生在激烈的人才竞争中是很难有“立足之地”的,从而自觉地树立强烈的危机感、严肃的使命感和时不我待的紧迫感,激发起学习专业知识与技能的内在动力,增强学习的目的性和成才的自觉性,更加端正学习态度,加倍珍惜学习机会,努力提高学习成绩。
1.The need of higher vocational students to become a useful person.Because of the higher vocational students cultural foundation is generally poor, a significant number of vocational students' learning objectives are not clear, lack of learning motivation, study interest is not thick, disgusted phenomenon is serious.At the same time, their outlook on life and world view is in self awakening and self establishment phase, thought is active, easy to change ideas.By allowing students to direct contact with the practical courses, experience to the fierce competition between enterprise and enterprise, talent, and talent of reality, can make them feel profeional knowledge, skills, in the enterprise plays an important role in production and busine operation, fully experience the enterprise's competition preure and profeional responsibility, awake to realize no skill in higher vocational students in the fierce competition for talent is hard to have “place”, thus consciously set up strong sense of crisis, the serious sense of miion and when there is a sense of urgency, arouse the inner motive power of learning profeional knowledge and skills, enhance the learning purpose and consciousne of talent, more correct learning attitude, doubly cherish the learning opportunities, and strive to improve academic performance.2.高职国贸专业学生就业创业的需要。目前中国很多高等院校开设有国际贸易专业,并且近几年国际贸易专业的招生规模一直持续增加。高职国贸专业毕业生要面临高中生、本科生、研究生甚至回国的留学人员的激烈竞争,就业压力较大。外贸企业和公司需要实际操作能力的国贸人才,能掌握从事外贸业务和实际工作的基本技能,具备报关、单证制作、外贸谈判、信息调查、产品销售、公共关系等职业能力,这些能力在理论课堂的教学活动中不能获得,必须通过创业实践课程的训练才能逐渐得到。所以,高职院校要让学生通过创业实践课程,更多地了解社会、了解企业特别是那些重视技术开发与创新的企业,能使高职校院的学生真正明确企业需要什么样的人才,到底应该具备什么样的素质,从而促进他们顺利就业,激发他们的创业欲望和信心,增强他们的创业能力。
2.Higher vocational employment entrepreneurship need international trade profeional students.Now many colleges and universities in China offer has a profeional international trade, and international trade specialized recruitment of students scale in recent years continued to increase.Higher vocational international graduates will face high school, undergraduate, graduate and even to the fierce competition in the home study, employment preure is bigger.Foreign trade
enterprises and companies need to actual operation ability of international talent, have engaged in foreign trade busine and the actual work in basic skills, have the customs declaration, document production, foreign trade negotiation, information inquiry, product sales, public relations profeional ability, the ability to not get in the theory of claroom teaching activities, must to be gradually through entrepreneurship practice course training.So, want to let the student practice through entrepreneurship courses in higher vocational colleges, to learn more about the society, understanding of enterprises, especially those who attach importance to technology development and innovation of enterprise, can make the higher vocational colleges, students really clear enterprise need what kind of person, what should have what kind of quality, so as to promote their employment, stimulate their entrepreneurial desire and confidence, enhance their entrepreneurial ability.3.改革高职国贸专业人才培养模式的需要。改革开放以来,我国的国际贸易得到迅速发展。进入21世纪,随着经济全球化的迅猛发展和中国加入WTO,我国对外贸易得到长足的发展,外贸企业如雨后春笋般迅速成长和扩大,从而派生了大量的外贸人才需求。国贸人才的培养亦成为高等职业教育的热点。要使高职国贸人才培养符合市场需求,关键是人才培养目标要与社会需求相一致。因此,高职国贸专业的培养目标应该是:为适应社会主义市场经济发展的要求和我国加入WTO后对外贸易发展的需要,培养德、智、体、美等方面全面发展的,掌握本专业必备的基础理论和国际贸易的专业知识,能胜任外贸部门、三资企业和有自营进出口业务权的企业对外贸易业务与管理工作的高等技术应用性专门人才。而目前高校国际贸易专业课程的教学方法偏于简单化、陈旧化,突出表现在一般以课堂讲授法为主,老师讲概念、流程、操作和例题。国际贸易专业的一些实务性课程如国际贸易实务、国际结算等仅凭“黑板+粉笔”,或者简单的多媒体教学,难以取得良好的教学效果。由于从未接触过具体业务操作的过程,这样培养出的学生其本质上只是应付作业和考试,学生对所学知识缺乏应用经验,根本无法达到外贸公司的要求,更谈不上提高素质,因此必须进行深刻的改革。根据多年的教学经验,我们从培养模式角度提出了开设创业实践课程的思路,力图调动学生的积极性,使学生在校期间能接触和了解社会,在不断独立创造中提高综合运用专业知识和解决实际问题的能力,以期培养综合素质高,能真正适应社会需求的国贸专业人才。
3.The need of higher vocational international trade profeional talent training mode reform.Since reform and opening-up, the international trade of China is rapidly developing.Entering the 21st century, with the rapid development of economic globalization and China's acceion to the WTO, China's foreign trade get rapid development, the rapid growth of foreign trade enterprises have sprung up and expand, and derived a large number of foreign trade talent demand.International trade talent cultivation of higher vocational education has become a hot spot.To make higher vocational international talent training in line with market demand, the key is talent training goal is consistent with the social demand., therefore, high vocational international trade specialized training goal should be: in order to adapt to the requirements of the development of the socialist market economy and the needs of the development of foreign trade after China's acceion to the WTO, the cultivation of morality, intelligence and physique, us, etc, comprehensive development, grasp the eential basic theory and international trade of profeional expertise, the competent foreign trade department, joint ventures, and has the right of import and export busine of foreign trade busine and management work of higher technology applied special talents.And international trade of profeional courses in colleges and universities
teaching method should be simple, old, outstanding performance in general is given priority to with claroom teaching method, teacher speak concept, proce, operation and example.Some focusing on international trade of profeional courses such as international trade practice, international settlement with only “blackboard and chalk”, or a simple multimedia teaching, difficult to achieve good teaching effect.Because never exposed to specific busine operation proce, cultivate students so it eentially just deal with aignments and exams, students' lack of knowledge in application experience, cannot meet the requirements of foreign trade company, not to mention to improve quality, and therefore must be carried out deep reform.According to teaching experience for many years, we from the aspect of training mode were proposed courses in entrepreneurship practice, tries to arouse the enthusiasm of students, make students during the period of school can contact and understanding of the society, the integrated use of profeional knowledge and continuously improve the independent creation ability of solving practical problems, in order to cultivating high comprehensive quality, can adapt to the social demand of the international trade specialized talented person.二、高职国贸专业开设创业实践课程的可行性
Second, the feasibility of higher vocational international trade specialty courses in entrepreneurship practice
1.国贸创业的低技术门槛使开设创业课程较易实现。做外贸业务只要懂一些简单的国际贸易知识,最主要的是外贸函电、国际贸易术语、国际贸易惯例、银行收支和具体产品的相关知识,这些知识在相关课程中都有介绍,较易接受和应用。学生只要用心琢磨并且勤于练习英语口语、熟练相关产品知识和贸易知识,便可较快达到应用要求。对于刚刚涉入外贸行业的学生创业者而言,有关外贸核销,运输报关、产品生产的事情并不是必须的,这些完全可以找别的公司来代办。
1.The low technical barriers to international trade busine courses in entrepreneurship are easy to implement.To do foreign trade busine as long as you understand some simple knowledge of international trade, the main is foreign trade correspondence, international trade terms, international trade practice, bank balance and the specific product related knowledge, these knowledge are introduced in the related courses, and applications more easily accepted.Students as long as attentively ponder and diligently practice oral English, proficient in product knowledge and trade knowledge, can be faster to meet the application requirements.For students just involved in foreign trade industry entrepreneurs, relevant foreign trade cancel after verification, customs declaration, transportation products of things is not neceary, they can find another company to do STH for sb.2.外贸公司投资的低成本特点使开设创业实践课程成为可能。2004年修订的《中华人民共和国对外贸易法》第九条规定,从事货物进出口或者技术进出口的对外贸易经营者,应当向国务院对外贸易主管部门或者其委托的机构办理备案登记。个人只要参照《对外贸易经营者备案登记办法》(商务部令2004年第14号),办理对外贸易经营者备案登记等手续后,也可以合法从事外贸业务。因此外贸公司的规模可大可小,对于小规模的创业投资是非常少的。很多外贸公司在创业之初都没有租赁办公用房,只是在在居民楼或者是自己家中办公,只需
拥有电脑、网络、电话、传真机、打印机、扫描仪、数码相机等简易设备即可。这些设备在国贸实训室一般比较齐全,对学生免费开放,所以设备不用专门购买,可以为创业节省不少的费用,投资几乎为零,非常适合学生创业实践课程的开设。
2.Low cost characteristics of the foreign trade company investment made poible courses in busine practice.The 2004 revision of the provisions of article 9 of the “foreign trade law of the People's Republic of China, is engaged in the import and export of goods and technology import and export of foreign trade operators shall be submitted to the competent foreign trade department under the state council departments or their authorized institutions for the record registration.Individual as long as the reference to ”foreign trade operator for the record registration method“(commerce ministry make no.14, 2004), such as a foreign trade operator for the record registration formalities, may also be legally engaged in foreign trade busine.So the size of the foreign trade company but can small, is very little for a small venture investment.Many foreign trade companies lease office space in the beginning all have no, only in the residential building or home office, only need to have a computer, network, telephone, fax machines, printers, scanners, digital cameras and other simple equipment.These devices in the itc training rooms generally relatively complete, open and free for students, so the device don't need to buy, can save many fees, for entrepreneurial investment is almost zero, very suitable for students of busine practice.3.外贸公司生产经营的低成本运营特点为创业实践课程的顺利进行提供了条件。小规模外贸公司的运营成本比较低廉,主要是要寻找客户、支付工厂的订金、物流费用、正常的办公开支和生活开支等费用。对于寻找客户,重点是中英文网站的维护、参加各种展会及电话、传真等相关联系费用;对于产品生产,重点是寻找合作工厂、支付生产订金、跟单监督产品的生产;对于营销,主要是网站建设,通过网络进行公司宣传、发布信息的投入费用。因此,对于学生创业这样小规模的运作,支撑这些工作运转的成本是不高的。
3.The foreign trade company production and operation of low-cost operating characteristics for entrepreneurial practice course smoothly.Small foreign trade companies operating cost is low, the main is to find customers, factory deposit, the logistics fee, normal office expenses and expenses for living expenses.For customers, the key is in both Chinese and English web site maintenance, to participate in various exhibitions and contact telephone, fax and other related expenses;For the product production, the key is to look for cooperation factory, pay the production deposit, documentary, supervision and production;For marketing, website construction, the investment of company publicity and release information through the network.Therefore, for students entrepreneurship to small-scale operations, support the operation cost is not high.