商务英语实用语句(一)由刀豆文库小编整理,希望给你工作、学习、生活带来方便,猜你可能喜欢“商务英语经典语句”。
1-17日
Busine is closed at this price.交易就按此价敲定。
Your price is acceptable(unacceptable).你方价格可以(不可以)接受。
Your price is feasible(infeasible).你方价格是可行(不可行)的。
Your price is workable.你们出价可行。
Your price is realistic(unrealistic).你方价格合乎实际(不现实)。
Your price is reasonable(unreasonable).你方价格合理(不合理)。
Your price is practicable(impracticable).你方价格是行得通的(行不通)。
Your price is attractive(not attractive).你方价格有吸引力(无吸引力)。
Your price is inducing(not inducing).你方价格有吸引力(无吸引力)。
Your price is convincing(not convincing).你方价格有吸引力(无吸引力)。
Your price is competitive(not competitive).你方价格有竞争力(无竞争力)。
The goods are(not)competitively priced.此货的定价有(无)竞争力。
Price is turning high(low).价格上涨(下跌)。
Price is high(low).价格高(低)。
Price is rising(falling).价格上升(下降)。
Price is up(down).价格上涨(下跌)。
Price is looking up.价格看涨。
Price has skyrocketed.价格猛涨.Price has shot up.价格飞涨。
Price has risen perpendicularly.价格直线上升。
Price has risen in a spiral.价格螺旋上升。
Price has hiked.价格急剧抬高。
Your price is on the high side.你方价格偏高。
Price has advanced.价格已上涨。
The goods are priced too high.货物定价太高。
Your price is rather stiff.你方价格相当高。
Price is leveling off.价格趋平。
Your price is prohibitive.你方价格高得令人望而却步。
The Japanese yen is strengthening.日圆坚挺。
The U.S.Dollar is weakening.美圆疲软。
Your price is much higher than the price from U.K.France and Germany.你方价格比英、法、德的都高。
Since the prices of the raw materials have been raised, Im afraid that we have to adjust the prices of our products accordingly.由于原材料价格上涨,我们不得不对产品的价格做相应的调整。
Your price is $500/mt, twice of the other countries.你们每公吨500美圆的价格是其他国家的两倍。Is it poible for you to raise(lift)the price by 5%? 你们能否把价格提高5%?
Words and Phrases
ceiling price 最高价,顶价
maximum price 最高价
minimum price 最低价
average price 平均价格
base price 底价
rockbottom price 最低价
bedrock price 最低价
price 价格,定价,开价
priced 已标价的,有定价的pricing 定价,标价
priced catalogue 定价目录
price of commodities 物价
pricing cost 定价成本
price card 价格目录
pricing method 定价方法
price list 定价政策,价格目录,价格单
pricing policy 定价政策
price format 价格目录,价格表
price tag 价格标签,标价条
price current(p.c.)市价表
UNDER PRESSING 中烫
UNDER SLEEVE 小袖
UNDER VENT/BOTTOM VENT 叉的底层
UNDERARM SEAM 袖底骨
UNDERLAP PLACKET 下层明筒,三尖折的小袖叉
UNDERWEAR 内衣
UNEVEN DYING 染色不均匀
UNEVEN HEM 衫脚不平均
UNEVEN PLAIDS 格仔不均匀
UNIT PRICE 单价
VELCRO 魔术贴
VELVET 天鹅绒
VELVETEEN 仿天鹅绒
VENETIAN 缩绒呢
VENT 叉(有叠位)
VISCOSE RAYON 人造丝
V-NECK V形领窝
VOGUE 流行的,风尚的WAIST 腰围
WAIST TAG 腰卡
WAISTBAND 腰头
WAISTBAND IS EXTENSION OF BODY 原身裤头
WALES 纵向线圈
WARDROBE 某一季节那一类型的服装
WAREHOUSE 仓库
WARP / ENDS 经纱
WARP KNITTED FABRIC 经向针织布
WARP-KNITTING 经编织物
WASHING INITIAL LOAD 头缸洗水
WASHING INSTRUCTION 洗水指示
WASHING STREAKS 洗水痕
WATER REPELLENT 防水处理
WATERPROOF FABRIC 防水布
WAVE STITCHING 线步起波浪
WEB 网状物
WEFT / PICKS 纬纱
WEFT-KNITTING 纬编织物
WELT POCKET 西装袋,手巾袋
WOOLEN 粗纺羊毛
WORK TICKET 工票
WORKMANSHIP 手工
WORSTED 精纺羊毛
WOVEN LABEL 织唛
WRAPSEAM 包缝
WRINKLES 起皱
WRONG TYPE SEAM 错误的缝骨类型
YARN 纱线
ZIG-ZAG 人字
ZIG-ZAG STITCHES 人字线步
ZIPPER FASTENER 拉链系结物
1-18日
这部分尽可能简明扼要而又全面地介绍公司的情况,以及公司所在行业的信息。
市场环境,例如:
The marketplace has been stagnant for 2 years.We are poised now to...产品或服务,例如:
The present stage of S30 is in the design stage.产品生命周期,例如:
Our current product line is...价格和利润,例如:
Current prices are...and profits are...客户,例如:
Current customers are using our...for...销售渠道,例如:
We have service centers, retailers, manufacturer's representatives...管理团队情况,例如:
Most of our management is in place, however, we require a production manager to complete our team.财务状况,例如:
Current cash available is....1-19
企业目标是企业使命和指导方针的具体化和数量化,它反应企业在一定时期内经营活动的方向和所要达到的水平。企业目标的实现时间较长,一般为三到五年或者更长时间。好的企业目标具有总体性、与外部环境联系密切、有很大的激励作用、切实可行等特点。企业的基本目标,例如:
The primary objectives of our organization are to:
A
B
C
投资收益率(ROI),例如:
Based on a XXX% market share for our XXX product by 20XX, we estimate our return on investment to be XXX%.财务目标,例如:
Last YearThis YearNext Year
Sales
$ Volume
Unit Volume
% Increase/Decrease
Share of Market
Gro Profit
Manufacturing
Fully Burdened
Marketing Expenses
Advertising
Sales Promotion
Trade Allowances
Other
欲计将来增长、改进的目标,例如:
Other objectives we have set for ourselves include XXX.We expect to replace(competitive/existing products or services)by XXX% by 20XX.We plan to add XXX(retailers, distributors, service centers)per month/year and we will have a total of XXX(retailers, distributors)by 20XX.1-22
投资者考察企业时,管理是最为重要的因素。没有一支优秀的管理团队和有效的组织模式,科技成果不可能和资本很好结合创造现实的生产力。一般需要介绍的管理人员有:总裁、常务副总裁、人事部总监、营销副总裁、财务副总裁、生产部总监。对每一位关键人员用文章一个段落的篇幅进行描述就可以。介绍组织结构时要注意以下问题:
1. 主要管理人员和专业人员的发展路径是怎样的?他们具有哪些技能?
2. 公司未来的组织机构是怎样的?
3. 谁将成为部门领导者?
4. 在哪些领域的管理应该加强?
5. 报酬机制如何?
团队结构介绍,例如:
Of the XXX people who make up the development staff, there are XXX founders who hold the following positions: XXX, President
XXX, Vice President of Finance
XXX, Vice President of Marketing
XXX, Vice President of Sales
XXX, Vice President of Engineering
XXX, Vice President of Research
XXX, Vice President of Operations
XXX, Director of Marketing
XXX, Manager XXX Development
XXX, Corporate Attorney
管理人员描述,例如:
XXX, President
XXX Degree, University of XXX
XXX's profeional experience includes many different areas in the XXX industry.人力资源需求,例如:
(Company)development team recognizes that additional staff is required to properly support marketing, sales, research, and support functions
1-25
产品介绍应包括以下内容:
1. 产品名称
2. 性能及特性
3. 产品所处的生命周期
4. 产品的市场竞争力
5. 产品的研究和开发过程
6. 发展新产品的计划和成本分析
7. 产品的市场前景预测
8. 产品的品牌和专利
此外,还要从顾客和投资者角度出发回答下面的问题:
1. 顾客希望企业的产品能解决什么问题,顾客能从企业的产品中获得什么好处?
2. 企业的产品与竞争对手的产品相比有哪些优缺点,顾客为什么会选择本企业的产品?
3. 为什么用户会大批量地购买企业的产品?
4. 本公司能提供哪些购买便利?
5. 企业为自己的产品采取了何种保护措施,企业拥有哪些专利、许可证,或与已申请专利的厂家达成了哪些协议?
6. 为什么企业的产品定价使企业产生足够的利润?
介绍产品,例如:
This capability for XXX is a unique feature enjoyed by(Company)and our customers.专利保护,例如:
Our product(s)is protected under the following:...产品价格优势,例如:
Regarding cost savings(product/service)will save our customers money in terms of XXX.产品测试,例如:
Completed tests have shown that XXX(results).产品特性描述,例如:
XXX is another powerful feature.This includes XXX.XXX saves a tremendous amount of time when XXX
2-15:
这部分内容包括行业分析、市场分析和竞争分析。行业分析包括企业所在行业概述、对行业发展方向的预测、对驱动因素的分析。市场分析的核心内容是在市场细分的基础上确定目标市场。要让投资者了解市场的规模有足够大的赢利空间和发展空间;知道市场有良好的发展前景,即所确定的目标市场在未来将会长生不衰。竞争分析中要对全部竞争产品及竞争厂家作出描述与分析。尤其要分析这些竞争对手所占有的市场份额、年销量与销售收入,以及他们的财务实力。此外还要对自己产品所具有的优势作分析,对未来市场变化趋势作预测。
介绍目标顾客购买的原因,例如:
It is easy to understand why the principal buying motives are XXX because XXX.介绍项目标顾客的特点,例如:
Young Married Couples
Age: 35-55
Income: Medium to high
Sex: Male or Female
Family: Married or no children
Geographic: Suburban
Occupation: White collar
Attitude: Early adapters
描述产品的竞争优势,例如:
The ability to XXX(what it can do)is unique to this product/service, and our research indicates that its performance is superior to anything else on the market today.对竞争产品做对比,例如:
Companies with competitive products/services in this market are XXX.XXX(competitor)products only operate in a XXX(limited, etc.)way